Wildflower Events in West Virginia | Zoe Evans Branding Session Spotlight

Branding, Branding Education, Portrait Sessions, Small Businesses

Wildflower Events in West Virginia, Celebrating 2 Years of Creative Event Design

Working with Morgan of Wildflower Events was such a joy. Morgan reached out to me to capture her brand and it was such a pivotal moment for me as a photographer. Morgan was one of my first brand sessions which makes this post extra special for me. And honestly, her energy and excitement just made every shot that much better.

Morgan posing with a celebratory balloon arch, holding a tumbler and smiling while surrounded by florals, embodying the playful and chic aesthetic of Wildflower Events.

Wildflower Events in West Virginia specializes in designing stunning event decor, from intricate balloon arches to charming tablescapes and floral accents. She’s the go-to for creating aesthetically pleasing setups for small weddings, baby showers, and bridal showers, bringing her unique touch to every celebration.

For Morgan’s brand session, we focused on capturing three main setups:

The Office Vibes

First we started off at 304 Collective, the studio I love using for sessions like this. We wanted to capture those behind-the-scenes moments of Morgan, working on her computer, organizing rentals, and planning out designs. It was all about documenting her creative process while also showing the thoughtful work that goes into every project she takes on.

The Creative Setup

The second setup showcased Morgan’s signature balloon arches, a standout element of her event designs. I watched as she meticulously arranged each balloon, creating a celebratory display for the anniversary of Wildflower Events. The balloon arch featured her brand name, marking nearly three years in business! Morgan’s attention to detail shone through as she paired colors, textures, and accents to craft a look that was both playful and polished.

Morgan sitting on the floor surrounded by floral arrangements and a balloon arch, celebrating the anniversary of Wildflower Events in a relaxed, creative setup.
Morgan of Wildflower Events posing with a blush-toned balloon arch featuring her brand name, exuding a relaxed and playful vibe.

The Tablescape

For the third setup, we transitioned to a styled tablescape – a service Morgan offers to elevate any gathering. She prepared elegant glassware, simple floral arrangements, and a refined, elevated look. Morgan adds a touch of class to any gathering. The tablescape not only highlighted her rental collection but also showcased Morgan’s eye for creating a cohesive and stylish setup. Her talent really stood out here, showing how she can take the smallest event and make it feel special and intentional.

A softly blurred shot of Morgan walking past Wildflower Events neutral, chic tablescape with white florals and understated table settings, capturing a sophisticated event design style.
Morgan carefully arranging a tall, neutral-toned taper candle in a glass holder, creating a modern and elegant tablescape.

Morgan’s personality is as vibrant as her designs. She’s bubbly, down-to-earth, and genuinely cares about making her clients’ visions come to life. Though we didn’t focus on it in this session, she also does a lot of work for West Virginia University. She is consistently staying booked with clients in the Morgantown, WV area.

Here’s what she had to say from her branding experience:

“I did a brand session with Zoe and am so glad I did! Not only are the photos amazing, but she helps prepare beforehand with a complete brand guide full of information and ideas. She makes you feel totally comfortable and confident throughout her sessions and makes the whole experience fun! I have tons of photos now that I can use for my socials, website, marketing, and more. I can’t wait to schedule another in the future!”

If you’re looking to transform your party vision into reality with a whole lot of heart, Wildflower Events is your girl. Check out her work and get inspired for your next event!

Morgan sitting casually on a black bench, smiling and looking off-camera, showing her approachable and friendly personality.
Close-up of a custom balloon with 'Wildflower Events' printed on it, part of a celebratory balloon arch setup in soft, neutral tones.

Work with Zoe Evans | Brand Photographer for Creative Entrepreneurs

I specialize in branding photography for female business owners and creatives who are ready to step into their next level with visuals that feel elevated and aligned.

Serving Deep Creek, West Virginia, Maryland, and beyond.

My sessions are designed to help you show up consistently and confidently, so you can spend less time worrying about what to post, and more time doing what you love.

Book Your Branding Session HERE

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AN EAST COAST WEDDING PHOTOGRAPHER

I'm a family girl at heart. Some might say I'm an old soul. My deep roots in both faith and family are what inspire me to document and preserve lasting legacies for each couple I serve.

I believe in serving well and building a lasting friendship that allows you to trust that I will document your memories in an effortless and romantic light.

And I can't wait to get to know you!

I'm Zoe

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